Poddster - Strategy & Consulting

Podcast Strategy & Consulting Services for Brands and Individuals

A-to-Z podcast production for corporate teams and individuals that achieves their strategic goals. Trusted by Microsoft, EY, Emirates NBD, Visa, Sobha Realty, and more. Based in the UAE and Singapore, built for global impact.

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Already trusted by the brands you admire

Great branded podcasts don’t happen by accident - they’re built with intention.

Welcome to Poddster Strategy & Consulting, where we specialize in helping businesses and individuals produce top-performing podcasts by taking care of all the hard work for them. From conceptualization and production to distribution and promotion, we will provide you with a team of experts that will support you every step of the way.

Case studies

Financial Wellbeing

We partnered with Emirates NBD to launch the Financial Wellbeing podcast as part of their wider initiative to empower people with financial knowledge, providing content strategy, scripting, production, and editing. The show transforms this ambition into a scalable platform, positioning Emirates NBD as a trusted leader in financial literacy while building lasting authority with audiences seeking practical guidance on money and wellbeing.

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The Living Room

We partnered with Sobha Realty to launch their podcast as a premium content platform that amplifies their brand story. From concept to execution, we created a distinctive on-location studio experience and shaped a content strategy built for impact. The show that has reached hundreds of thousands of viewers on YouTube and Instagram, positioning Sobha Realty as a thought leader in their industry.

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Access Tomorrow

We partnered with Visa to design and launch their branded podcast as a strategic platform for thought leadership, providing end-to-end strategy, production, and distribution. Access Tomorrow is a flagship initiative that positions Visa as a leading voice in commerce while driving measurable marketing impact.

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Switzerland Podcast

We partnered with Switzerland Tourism to produce a bilingual podcast designed to inspire affluent GCC travelers to experience Switzerland. From branding and production to editing and distribution, we built a platform that strengthens Switzerland’s connection with its target audience. The podcast showcases Switzerland as a welcoming, world-class destination through conversations with prominent Arabic influencers.

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The AI Edge

We collaborated with Microsoft to bring The AI Edge podcast to life as a global platform exploring the future of artificial intelligence. Acting as their end-to-end production partner, we oversaw every stage - from shaping the strategy to executing complex remote and in-studio productions across continents. The series unites voices from around the world and reinforces Microsoft’s authority in the AI space.

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Beyond The Numbers

We worked with St. James’s Place to bring their podcast concept to life, encapsulating and humanising financial advisors across the expat markets of Singapore, Dubai and Hong Kong. We scripted 10 episodes for the client, booked in the recordings across the three countries, and covered post-production. Acting as their end-to-end production partner, we oversaw every stage - from shaping the strategy to executing complex remote and in-studio productions across continents.

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Couchonomics with Arjun

We handle the entire production for this world-leading financial technology podcast, producing over 120 episodes to date. The podcast is now on its fourth season, with filming locations past and present including a custom-built studio in Dubai, the client's bespoke home studio, live interviews at leading fintech conferences like SFF, and on-location recordings in Amsterdam, Riyadh and Qatar. Having amassed over 3M views on YouTube, the latest season is sponsored by Mastercard, Ayden, Thunes, e&, and more.

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Everything We Handle,
So Your Team Doesn’t Have To

Poddster acts as your end-to-end podcast partner, managing strategy, production, and growth through a single, dedicated point of contact.

Podcast Strategy & Positioning

We run a structured strategy workshop to define the podcast’s purpose, audience, messaging, and long-term role within your brand. This ensures the show is built to support real business goals - not just publish episodes.

Host Strategy & Training

We help you identify the right host for the show - whether that’s an internal leader, an external professional host, or a hybrid approach. When internal hosts are involved, we provide tailored training to ensure they’re confident, credible, and engaging on microphone and camera.

Editorial Direction & Episode Planning

We design the show’s editorial framework, including episode formats, themes, and storytelling approaach. Every episode is planned with intention, ensuring consistency, relevance, and long-term narrative strength.

Guest Sourcing & Management

We handle the full guest journey - from pitching and outreach to scheduling, briefing, and follow-ups. After episodes go live, we coordinate guest communication to encourage sharing and maximise reach.

Recording & Set Design Strategy

We advise on the best recording setup for your podcast - whether that’s within Poddster studios, a custom-built set in your office, or on-location at events, conferences, or partner sites. Each setup is designed to align with your brand and production goals.

Production Oversight

A dedicated Poddster producer manages the entire production workflow, coordinating studio teams, editors, designers, and content specialists to ensure consistency, quality, and smooth execution at every stage.

Post-Production & Content Development

We oversee episode editing and the creation of supporting content assets, ensuring everything meets brand standards and serves a clear strategic purpose - prioritising quality and relevance over volume.

Distribution & Publishing

We manage podcast distribution across all major platforms, ensuring episodes are published correctly, optimised, and released on schedule - without adding operational load to your team.

Marketing & Growth Support

Our in-house team supports podcast promotion through organic and paid digital channels. This includes campaign planning, paid media execution, and performance optimisation to support reach, credibility, and brand impact.

Single Point of Contact

You’ll work with one dedicated Poddster lead who manages the entire team behind your podcast - including producers, editors, designers, and distribution specialists - so communication stays clear and operations stay efficient.

From Strategy to Scale:
How Poddster Builds Podcasts

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

Every podcast begins with a clear purpose. We work closely with your team to define what the podcast is meant to achieve - from thought leadership and brand trust to industry positioning and long-term narrative ownership.

This stage aligns your business goals, audience, and message into a focused podcast concept with a clear reason to exist.

All we need is one day with your leadership team.
We take care of everything else.

Producing a podcast doesn’t have to be a lot of work, for you.

We understand that your schedules are jam-packed. That's why we designed our podcast production and management process to be as streamlined as possible, requiring minimal investment of your time while maximizing output. All you need to do is show up for one day of recording per month. We take care of the rest, from preparing for the interviews to publishing the final episode and promoting it on social media.

Podcast strategy & format design
Audience, positioning & narrative framework
Host sourcing or internal host training
Guest research, pitching & booking
Interview prep & episode outlining
Studio, on-location or custom set production
Full episode editing & quality control
Platform-ready podcast distribution
Strategic content repurposing
Paid & organic marketing support
Guest follow-ups & launch coordination
Dedicated Poddster point of contact

Trusted by the big names you know

Steven Bartlett
Creator of “The Diary of a CEO” Podcast & Founder of FLIGHTSTORY
Balaji Srinivasan
Former CTO of Coinbase
Khalifa AlShamsi
CEO, e& life
Richard Teng
CEO, Binance
Ben Zhou
CEO, Bybit
Piyush Gupta
Ex-CEO, DBS Bank
Ahmed Gaber
CEO, The Entertainer
Jacqueline Poh
CEO, JTC
Shant Oknayan
Vice President of Global Business Solutions, ByteDance
Dr. Saeeda Jaffar
Senior Vice President and Group Country Manager for the GCC region, VISA
Peter George
Managing Director, Amazon Payment Services
Ronaldo Mouchawar
VP, Amazon Middle East, Africa and Turkey
Steven Bartlett
Creator of “The Diary of a CEO” Podcast & Founder of FLIGHTSTORY
Balaji Srinivasan
Former CTO of Coinbase
Khalifa AlShamsi
CEO, e& life
Richard Teng
CEO, Binance
Ben Zhou
CEO, Bybit
Piyush Gupta
Ex-CEO, DBS Bank
Ahmed Gaber
CEO, The Entertainer
Jacqueline Poh
CEO, JTC
Shant Oknayan
Vice President of Global Business Solutions, ByteDance
Dr. Saeeda Jaffar
Senior Vice President and Group Country Manager for the GCC region, VISA
Peter George
Managing Director, Amazon Payment Services
Ronaldo Mouchawar
VP, Amazon Middle East, Africa and Turkey
Annella Heytens
Vice President, Human Resources, Microsoft Asia
Grace Fu Hai Yien
Minister for Sustainability and the Environment of Singapore
Hosam Arab
Co-Founder and CEO, Tabby
Jay Parikh
Executive Vice President, CoreAI, Microsoft
Kishore Mahbubani
Former President, UN Security Council
Nikesh Mehta
British High Commissioner to Singapore
Noor Sweid
Founder & Managing Partner, Global Ventures
Ong Ye Kung
Minister for Health of Singapore
Peng T. Ong
Co-Founder & Managing Partner, Monk's Hill Ventures
Ralph Haupter
President & Chief Revenue Officer, Microsoft
Rodrigo Kede Lima
President, Microsoft Asia
Sir Martin Sorrell
Founder of WPP plc
Annella Heytens
Vice President, Human Resources, Microsoft Asia
Grace Fu Hai Yien
Minister for Sustainability and the Environment of Singapore
Hosam Arab
Co-Founder and CEO, Tabby
Jay Parikh
Executive Vice President, CoreAI, Microsoft
Kishore Mahbubani
Former President, UN Security Council
Nikesh Mehta
British High Commissioner to Singapore
Noor Sweid
Founder & Managing Partner, Global Ventures
Ong Ye Kung
Minister for Health of Singapore
Peng T. Ong
Co-Founder & Managing Partner, Monk's Hill Ventures
Ralph Haupter
President & Chief Revenue Officer, Microsoft
Rodrigo Kede Lima
President, Microsoft Asia
Sir Martin Sorrell
Founder of WPP plc

Created in our podcast studios

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The Balance Theory
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The Front Row
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Titans of Tomorrow
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Financial Wellbeing
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The Ranveer Show
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When Shift Happens
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Inbold
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Untempered
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AI Across Borders
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Iman Gadzhi
Iman Gadzhi's INSANE $3,000,000 Watch Collection
Iman Gadzhi
5.84M Subscribers
Watch now
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The Balance Theory
STOP Searching For Your Purpose and Do THIS Instead | Rhea Jacobs
Erika De Pellegrin
247K Subscribers
Watch now
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The Front Row Podcast
India's Civilizational Influence on Southeast Asia - Professor Tan Tai Yong
Keith Yap
190K Views
Watch now
Watch now
Titans of Tomorrow
The Godfather Of Trading: My Final Warning To The Next Generation!
Waqar Asim
588K Views
Watch now
Watch now
Rowshan Podcast
"
از انسولین تا فستینگ: رازهای تغذیه و زندگی سالم (۱۰)"
Mehran Rowshan Persian
404K Views
Watch now
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Financial Wellbeing
Investing 101 - Financial Wellbeing with Emirates NBD podcast
Emirates NBD
908K Views
Watch now
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Who We Are with Rachel Lim
Steven Bartlett: Choosing Uncertainty Over Certain Misery | Who We Are EP47
Rachel Lim
21K Views
Watch now
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HOSHEH MMA
"
Hosheh MMA #225 - ما بعد حدث فايت نايت دينفر -"
HOSHEH MMA
342K Subscribers
Watch now
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The Ranveer Show
World's First India-China Podcast | Chinese Celeb Mary Lee Talks Dating, History, Xi Jinping & Modi
Ranveer Allahbadia
2.48M Views
Watch now
Watch now
When Shift Happens
Bybit Founder: How I Survived The Biggest Crypto Theft Of All Time | E110
Kevin Follonier
119K Views
Watch now
Watch now
Inbold
S3 | E3: Setting the culture scene: Empowering Saudi Arabia’s culture through partnerships
Strategy&
125K Views
Watch now
Watch now
You and the Taxman
1. How tax policies play a part in enhancing Singapore's growth
Ernst & Young
Watch now
Watch now
What They Don't Tell Us
Confidence Unveiled: Social Media, Aging, and Makeup | Tracy Harmoush
Tracy Harmoush
231K Views
Watch now
Watch now
Analyse Podcast
Microsoft's Global Partner Strategy: 400M Businesses & 1 Platform with Ralph Haupter
Bernard Leong
302K Subscribers
Watch now
Watch now
Network State
Jason Calacanis on Network School
Balaji S. Srinivasan
ft. Jason Calacanis
Watch now
Watch now
The Generalists
Asia’s AI Divide: The Experimenters vs The Value Creators (Ep 53)
Raz Kotler & Michael J. Smith
3.7M Views
Watch now
Watch now
Untempered Podcast
Relationship & Trauma Coach Sadia Khan on Untempered Podcast: WE NEED TO KNOW THIS ABOUT TRAUMA!
Naila Nazer
499K Views
Watch now
Watch now
Cafe Lattafa
Cafe Lattafa Podcast Featuring Pascal Gaurin | Episode 3
Daniel Rene
26K Views
Watch now
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AI Across Borders
The Future of Money Is Already Here (You Just Haven’t Noticed)
Dr. Ayesha Khanna
119K Views
Watch now
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Trusted by podcasters, creators and brands

Here is what our clients say

Thanks to Poddster, I’m always weeks ahead of our editorial calendar and I know I can consistently provide our members with content. I’ll never look back. There’s only one way to produce a podcast for your business - and that is with Poddster.
Jen Blandos
Founder, Female Fusion
Poddster's editing services are outstanding. Their team? Absolutely fantastic. They are a pleasure to work with. If you’re on the lookout for top-notch post-production, I highly recommend Poddster. Just trust me - you won’t be disappointed.
Carla De La Vega
Founder, International Woman’s Empowerment Initiative
Poddster handled production and post-production of our podcast series, including full episodes, social media cutdowns, and trailers. We saw high reach and engagement, with Poddster delivering a consistent turnaround and quality end-deliverables. We chose Poddster because of their track record and established experience in the industry and region. They responded to our needs with tailored, bespoke solutions, flexibility and a fast turnaround. Their hands-on project management and expert-informed advice stood out.
S. Porter
I have been utilizing the exceptional services of Poddster for over a year, producing more than 100 podcast episodes with their support. They have indeed become my favorite studio in Dubai. Beyond the immaculate setup of the studios and the accommodating and friendly staff, I must give a special shoutout to the production team. Their professionalism and dedication to post-producing our content ensure we always achieve the highest quality output. Working with Poddster is not just a service; it’s an absolute pleasure and a seamless experience.
Vugar Usi Zade
COO, Bitget
Professional, efficient, smooth studio process and great end results. Everything you would look for in a podcast studio. A big thank you to Marwan and everyone behind Poddster's success.
Nassimah Francis
Podcaster
Have used Poddster multiple times and they experience has always been amazing. Extremely professional staff and amazing very easy to use setup. Has made podcasting way easier for me
Tahir Majithia
Realtor & Content Creator
I have had the most seamless experience working with Poddster. Their team podcast is incredible! Highly recommend them to anyone looking for an expert in podcasting! Thanks for a great experience.
Rachel Meuleman
Podcaster
Poddster creates high-quality media products. Great support team for post-production. One of the best studios in town. Management is very responsive and forward-thinking.
Lara Varlamova
Podcaster

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